
Take Control of Your Car Purchase
Hi, I’m Barbara and I help women create the car-buying experience they deserve.
Welcome to a New Way
I am your coach, your industry insider, and your unfair advantage at the dealership.
With more than two decades of experience in automotive sales and leadership, I have had a front-row seat to thousands of car deals—and witnessed firsthand how often women are misunderstood and deal with unease and uncertainty.
The issue isn’t just pricing or negotiation. It is a lack of transparency and connection.
So I decided to change the game.
Today, I bring my expertise to your side of the table. Whether you're buying your first car or your fifth, I will guide you through the process with clarity and confidence! There will be no second-guessing, no information overload, and definitely no dealership dread.
This isn’t just car-buying advice.
This is about ownership—in every sense of the word.
You don’t just deserve a better deal. You deserve a better experience.
Why this work matters
43%
of women say they don’t trust the automotive industry, especially dealerships and the buying process.
77%
feel they need to bring a man with them to avoid being taken advantage of.
77%
report discrimination during the financing process.
60%
say salespeople don’t listen to their needs, preferences, or concerns.
50%
would feel more confident if they had access to real education about buying a car.
70%
want clearer, more transparent communication from dealerships.
Real numbers. Real barriers. And real reasons to do things differently.

If you have knowledge, let others light their candles in it.
— Margaret Fuller